2010
Product range review & strategy shift
Conducted a full portfolio review and decided to target premium HORECA segments.
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Products
Products
At our core
Fundamental strengths and skills that enable us to deliver exceptional products and services.
Expertise in crafting high-quality cutlery using superior stainless steel, ensuring durability, elegance, and performance.
Offering tailored design solutions and personalized branding to create unique collections that reflect your brand’s identity and style.
Providing comprehensive marketing assistance, promotional materials, and strategic collaborations to enhance your market reach and brand presence.
Leveraging a robust distribution network across India to ensure timely delivery, wide availability, and dedicated support for our partners nationwide.
luxury hospitality
brand's trust
countries
spanning
cities in india
spanning
Product range review & strategy shift
Conducted a full portfolio review and decided to target premium HORECA segments.
Foundational year for the venture
Key leadership changes and formal launch of the new venture; helped scale operations.
Design-driven refresh
Launched first designer collection based on modern hospitality needs.
Quality systems & standards
Implemented formal processes and onboarding of supplier controls.
Expanded domestic distribution
Built a pan-India dealer network; strengthened relationships with hotel chains.
First exports & international customers
Secured first international orders and started regular export shipments.
Capacity expansion (new facility / line)
Commissioned a new manufacturing line to meet domestic & export demand.
Brand positioning & premium range launch
Launched a differentiated premium brand line; started targeted sales campaigns.
Systems upgrade & B2B digital tooling
Rolled out ERP/CRM to streamline orders and improve lead-to-order times.
Institutional sales growth & large deals
Won larger contracts; strengthened service capabilities.
Pandemic resilience & product pivot
Adapted operations and introduced contact-sensitive solutions.
Omnichannel presence & direct channels
Launched B2B order portal and increased digital marketing.
Sustainability & responsible manufacturing
Began waste-reduction programs and supplier audits.
Product innovation & trade show presence
Introduced new finishes/designs; positive industry recognition.
Consolidation & people focus
Strengthened regional warehouses and invested in upskilling.
Growth acceleration & future-ready roadmap
Prepared strategic roadmap for product diversification and sales expansion.
Hospitality and
Trade Dealers
countries
spanning
Qualified
workforce
Personalization options for hospitality clients who want their dining identity embedded in every experience.
Multiple packaging and MOQ options with high-fill rate logistics, designed to suit varying regional demand cycles.
We ensure swift redressals, replacements, and service support, enabling seamless post-sale experience.
Systems, facilities, technology, and expertise that enable us to efficiently produce high high-quality products at scales.
Friction and
Power Presses
Big double
press actions
manufacturing
units
State of the art integrated manufacturing facility with over 1,00,000 sq. ft space in Delhi NCR
Equipped with cutting-edge friction and power presses, including double-action technology, to ensure precision and consistency at scale.
Optimized production workflows and high-throughput systems allow us to meet large volumes without compromising quality or timelines.
In-house tool room and dedicated R&D enable continuous innovation, custom tooling, and faster product development cycles.
passionate
workforce
years
of manufacturing
luxury hospitality
brand's trust
Co-Founder & Director
Co-Founder & CEO
Vision